
Marketers often debate about finding the right person to represent their campaigns. Well, in the case of the Jack and Jones’ store launch in Santacruz on Friday, they seem to have got it just right. Who better that Ranveer Kapoor to launch their ‘Don’t Hold Back’ campaign?!
True to his reputation the Bajirao Mastani actor got busy bringing down the house…by making his male fans bring down their pants…literally! And what’s more, not wanting to chicken out, the fans not only obliged to strip down in full public view but didn’t mind the frenzied photo shoot either.
The actor was reportedly at his charming best as he mingled with journalists and chatted with them. He then surprised everyone by giving the slip to his security personnel and jumped into the crowd. The energetic actor let loose himself on the crowded street as he jumped onto a moving car, stood on the road divider and took a selfie with his fans on the busy street.
Ranveer however stopped short of going shirtless for his fans. Today I did not hold back from having heavy breakfast, my abs are not in good shape, quipped the cheeky star.